SADIA VEG&TAL
Sadia presents the new Veg&Tal line, with products based on vegetables and natural seasonings. Believe me, it can be yummy being made only by vegetables.
For the launch of the Veg&Tal line, we carried out an action in partnership with the Burger Fest event. Everyone who ordered a vegetarian burger during the event received their order in a special Sadia bag, with a QR code, which took them to a voucher to receive the Veg&Tal burger for free at home.
CCO: Sergio Gordilho
CD: Erico Braga, Pedro Bullos
CW: Victor Capato
AD: VIctor Moraes, Cortez Pereira
Agency: Africa DDB
