ITI TUDO E NADA
With the concept “Jump in with both feet”, the first campaign by Iti Bank had the participation of Juliette (Brazilian influencer) and had its narrative developed through a digital language , also taken to TV, mixing people and illustrations.
CCO: Sérgio Gordilho
ECD: Alexandre Peralta, Erico Braga, Rodrigo Marangoni
AD: Cortez Pereira, Eugênio Lima, Victor Moraes
CW: Alexandre Peralta, Alexandre Machado, Victor Capato
Agency: Africa DDB
